Abhay Firodia
Chairman of Force Motors in Akurdi, maker of Traveller vans, Gurkha SUVs and engines for luxury car makers.
Quick facts
- Known for:
- Force Motors
- Pune link:
- Akurdi
Life and work
Abhay Firodia leads Force Motors, the company started by his father N. K. Firodia as Bajaj Tempo. Under his leadership it took the name Force Motors and became known for the Traveller van, the Trax and the Gurkha off-road vehicle, used across India as ambulances, school vans and tourist vehicles.
Force Motors also assembles engines for Mercedes-Benz and BMW cars made in India.
Pune link
Force Motors has its main plant at Akurdi in Pimpri Chinchwad. The Firodia family has also supported education and culture in Pune for many years.
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Sources: Written by PuneDiary. Facts checked 29 October 2026.