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Introduces TVS Apache RTR 160 4V Special Edition in the TVS Apache series product portfolio  All TVS Apache RTR 160 4V series of motorcycles comes with a brand-new DRL headlamp assembly and three ride modes Hosur, October 8, 2021: TVS Motor Company, a reputed manufacturer of two-wheelers and three-wheelers in the world, announced an advanced […]

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TVS-Apache-RTR-160-4V
  • Introduces TVS Apache RTR 160 4V Special Edition in the TVS Apache series product portfolio
  •  All TVS Apache RTR 160 4V series of motorcycles comes with a brand-new DRL headlamp assembly and three ride modes

Hosur, October 8, 2021: TVS Motor Company, a reputed manufacturer of two-wheelers and three-wheelers in the world, announced an advanced range of TVS Apache RTR 160 4V series of motorcycles today equipped with a new headlamp assembly and signature Daytime Running Lamp (DRL), and three ride modes.  The Company also introduced TVS Apache RTR 160 4V Special Edition, equipped with first-in-segment features including adjustable clutch and brake levers, an exclusive Matte Black color with red alloy wheels, and a new seat pattern besides the new headlamp.

TVS Apache RTR 160 4V and TVS Apache RTR 160 4V Special Edition will now be available in three ride modes – Urban, Sport, and Rain, gear shift indicator, and radial rear tire.  The top-end variant of the Apache RTR 160 4V will be equipped with TVS SmartXonnectTM.  TVS Apache RTR 160 4V series of motorcycles are fitted with a new headlamp assembly where the signature DRL continues to glow, changing its stance to a Front Position Lamp (FPL) which functions with low and high beam simultaneously.

Commenting on the launch, Mr. Meghashyam Dighole, Head – (Marketing) Premium Motorcycles, TVS Motor Company, said, “TVS Apache RTR 160 4V series of motorcycles have always lived up to the growing expectations of our aspirational customers, by delivering cutting edge technology to racing enthusiasts.  Backed by four decades of racing pedigree, we are delighted to introduce the advanced range of TVS Apache RTR 160 4V series of motorcycles, offering an array of first-in-segment features in its class.  We are also excited to present TVS Apache RTR 160 4V Special Edition, which compliments the TVS Apache series product portfolio, further strengthening TVS Motor Company’s premium two-wheeler offering.”

TVS Apache RTR 160 4V Special Edition
TVS Apache RTR 160 4V Special Edition

Style:

TVS Apache RTR 160 4V Special Edition comes exclusively in Matte Black color with red alloy wheels and a new seat pattern.  The TVS Apache RTR 160 4V will be available in three colors: Racing Red, Metallic Blue, and Knight Black.

Variants:

TVS Apache RTR 160 4V will be available across three variants: Drum, Single Disc, and Rear Disc.

Price:

The TVS Apache RTR 160 4V series of motorcycles are now available at authorised TVS Motor Company dealerships in India for:

  • TVS Apache RTR 160 4V Special Edition: ₹ 1,21,372/- (ex-showroom, Delhi)
  • TVS Apache RTR 160 4V (Drum): ₹ 1,15,265/- (ex-showroom, Delhi)
  • TVS Apache RTR 160 4V (Single Disc): ₹ 1,17,350/- (ex-showroom, Delhi)
  • TVS Apache RTR 160 4V (Rear Disc): ₹ 1,20,050/- (ex-showroom, Delhi)

About TVS Motor Company

TVS Motor Company is a reputed two and three-wheeler manufacturer and is the flagship company of the USD 8.5 billion TVS Group. We believe in Championing Progress through Mobility. Rooted in our 100-year legacy of Trust, Value, and Passion for Customers and Exactness, we take pride in making internationally aspirational products of the highest quality through innovative and sustainable processes. We endeavor to deliver the most superior customer experience at all our touch points across 70 countries.  We are the only two-wheeler company to have received the prestigious Deming Prize. Our products lead in their respective categories in the J.D. Power IQS and APEAL surveys for five years.  We have been ranked No. 1 Company in the J.D. Power Customer Service Satisfaction Survey for consecutive four years. For more information, please visit www.tvsmotor.com.

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TVS Motor Company launches Naked Street Design ‘TVS Raider’ motorcycle globally for the Gen Z https://punediary.com/tvs-motor-company-launches-naked-street-design-tvs-raider-motorcycle-globally-for-the-gen-z/ https://punediary.com/tvs-motor-company-launches-naked-street-design-tvs-raider-motorcycle-globally-for-the-gen-z/#respond Mon, 20 Sep 2021 05:17:13 +0000 https://punediary.com/?p=5562

Equipped with best-in-class Acceleration and first-in-segment Ride Modes, Reverse LCD Cluster Outstanding mileage through powerful advanced 3V engine with TVS IntelliGO (Start/Stop) and ETFi Upcoming TVS SMARTXONNECTTM variant will offer TFT cluster, Bluetooth Connectivity & Voice Assist Hosur, September 16, 2021: TVS Motor Company, a reputed manufacturer of two-wheelers and three-wheelers in the world, today announced the launch of […]

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  1. Equipped with best-in-class Acceleration and first-in-segment Ride Modes, Reverse LCD Cluster
  2. Outstanding mileage through powerful advanced 3V engine with TVS IntelliGO (Start/Stop) and ETFi
  3. Upcoming TVS SMARTXONNECTTM variant will offer TFT cluster, Bluetooth Connectivity & Voice Assist

Hosur, September 16, 2021: TVS Motor Company, a reputed manufacturer of two-wheelers and three-wheelers in the world, today announced the launch of the feature-rich offering in the 125cc segment TVS Raider for the aspirational young customers in India and globally.  The distinctly young and sporty motorcycle comes with first-in-class features such as a reverse LCD digital speedometeroptional 5-inch TFT cluster with Voice Assist, multiple ride modes, and first-in-segment under-seat storage.

Commenting on the launch, Mr. KN Radhakrishnan, Director & CEO, TVS Motor Company, said, “TVS Motor Company caters to customers across almost every continent. We are happy to add a new global motorcycle platform to our portfolio with the TVS Raider, which is designed for the young, digitally native Gen Z. True to its target segment, it is equipped with cutting-edge in-vehicle and connected technology. I am confident that TVS Raider shall be the preferred choice for our young consumers both in India and globally.”

 Mr. Aniruddha Haldar, Vice President (Marketing) – Commuters, Corporate Brand & Dealer Transformation, TVS Motor Company, said, “TVS Motor Company has long recognized Gen Z as a key consumer cohort. Some of the favorite brands of Gen Z come from our stable, like in EV – TVS iQUBE and the TVS Racing born TVS Apache series and TVS NTORQ 125. We will again seize their imagination with the TVS Raider and its Naked Street Styling, best-in-class Acceleration with Ride Modes, and mono-shock-based ride-handling together with the TVS intelligent and ETFi led mileage performance.  I am sure our customers would appreciate the distinctive ride character of the TVS Raider; its one-of-a-kind animalistic headlight and the first-in-segment reverse LCD cluster. We will also offer a SMARTXONNECTTM variant with Bluetooth Connectivity, Navigation, and Voice Assist. In the words of the Gen Z, TVS Raider is A WICKED RIDE!”  

(L-R) Mr. Aniruddha Haldar, VP (Marketing) Commuters, Corporate Brand & Dealer Transformation, TVS Motor Company and Mr. R Babu, VP - R&D, TVS Motor Company
(L-R) Mr. Aniruddha Haldar, VP (Marketing) Commuters, Corporate Brand & Dealer Transformation, TVS Motor Company, and Mr. R Babu, VP – R&D, TVS Motor Company

Style:

TVS Raider embodies the TVS Motor Company design spirit of innovation with a unique and bold design theme. The motorcycle has a distinctive macho personality and a special logo to symbolize this theme. The strong and sculpted tank profile lends TVS Raider’s muscular, solid appeal. At the same time, it is a sporty, compact, and agile motorcycle for your everyday ride. Signature design elements of the TVS Raider are its distinctive and aggressive headlamp and tail-lamp that provide excellent visibility. The youthful color schemes with specially designed textures and finishes are inseparable aspects of its sporty and energetic design.

Performance:

TVS Raider is coupled to an advanced 124.8 cc air & oil-cooled 3V engine that churns a maximum power of 8.37 kW @ 7,500 rpm and torque of 11.2 Nm @ 6,000 rpm. The motorcycle boasts a best-in-class acceleration of 0-60 km/h in 5.9 secs and an impressive top speed of 99 km/h.   The dynamic comfort and handling can be attributed to the gas-charged 5-step adjustable mono-shock suspension, Low friction front suspension and split seat, 5-speed gearbox, and 17” alloy chunky wide tires.

Reverse LCD digital speedometer with Ride Modes is an advanced hi-tech gadget with accurate and easy-to-read details. TVS Raider also comes with an optional 5-inch TFT cluster with TVS SMARTXONNECTTM variant, which offers Bluetooth Connectivity and Voice Assist. The switch cluster, footpegs, and mechanical details are designed in harmony with the motorcycle for uncompromised functional benefits.

Comfort, Safety, and Convenience:

The exceptional fuel economy complements the superior performance of TVS Raider; the Ecothrust Fuel injection (ETFi) technology delivers superior mileage, better stability, refinement, and durability. While, TVS intelliGO enhances the riding comfort, mileage and reduces emissions by intelligently switching off the engine during long idling like traffic signals and other transient stops.

The ergonomics of the TVS Raider is developed with supreme focus on the comfort and convenience of the rider. Based on the TVS Motor Company’s performance motorcycle DNA, the configuration of low seat height balanced on a long wheelbase, perfect ergonomics triangle, and a mono-shock delivers engaging ride and handling.  The exhaust design, with its distinct note, is tuned to perfection as it reverberates the indomitable spirit of the motorcycle. Features such as first-in-segment easy access under-seat storage for all your essential belongings, side stand indicator with engine inhibitor, helmet reminder, and the optional USB charger are focused on creating a fulfilling ride experience.

Starting at a price of Rs. 77,500 (ex-showroom, Delhi), TVS Raider is available in drum and disc variants. It will come in a color selection of Striking Red, Blazing Blue, Wicked Black, and Fiery Yellow.

About TVS Motor Company

TVS Motor Company is a reputed two and three-wheeler manufacturer and is the flagship company of the USD 8.5 billion TVS Group. We believe in Championing Progress through Mobility. Rooted in our 100-year legacy of Trust, Value, and Passion for Customers and Exactness, we take pride in making internationally aspirational products of the highest quality through innovative and sustainable processes. We endeavor to deliver the most superior customer experience at all our touch points across 70 countries.  We are the only two-wheeler company to have received the prestigious Deming Prize. Our products lead in their respective categories in the J.D. Power IQS and APEAL surveys for five years.  We have been ranked No. 1 Company in the J.D. Power Customer Service Satisfaction Survey for consecutive four years. For more information, please visit www.tvsmotor.com.

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