The Beantown Backyard Festival
Bengaluru, a.k.a Bean Town (Benda Kaalu Ooru) gets a first-of-a-kind, outdoor entertainment, music and brews festival - ‘The Beantown Backyard Festival’
Bengaluru, 27th September, 2018 – City based, coveted event management firm, Eblitz Creations has set the stage for Bengaluru’s first and authentic music and brews experiential festival,
The Beantown Backyard Festival. As the name suggests, the festival draws inspiration from the legend of how Bengaluru got its name and enlivens experiences for all alike; a nostalgia which lies at the heart of the city’s soul. In a first of its kind the city will witness a first of its kind musical extravaganza with internationally celebrated artists like Asian Dub Foundation, a multi-cultural British brand acclaimed for their explosively exciting performances, the multi-talented Indian folk musician Kutle Khan Project, Parvaaz the contemporary Indian music band which is creating waves across the country for their soulful renditions of music. The festival will also witness artists who seamlessly cut across Indian and International music realms like Soul Mate, Maati Baani ft Mooralala Marwada, Namit Das + Anurag Shanker, Thermal & a Quarter and many more.
The first edition of the two-day festival will be held on the weekend of 27th & 28th October, 2018. Set in the city’s backyard, at the sprawling Canterbury Castles, on the foothills of Nandi Hills, the festival will open its gates as early as 7:00 a.m and will go on till 11:00 pm.
Bengalureans need to pack their bags to head out and soak the sun as the event gears up to revive the city’s rhythm with a line-up of world-class music performances, international artists, larger than life experiences, unlimited food options from over 20 food trucks and specialty food pop-ups curated over specialty brews and other non-alcoholic beverages. Setting this festival truly apart are the below experiences to watch out for –
- The first festival in the country to open its gates at 7:00 am.
- Hourly shuttles from the city to the festival from 6 30am: a community experience like no other.
- Music aficionados will get a taste of everything from folk, rock, blues, reggae, roots, gypsy, jazz, swing, electronica, hip-hop and everything else in between
- In perhaps, what is a first – The festival also features a Queer artist in Ms. Mohammed, a UK based immigrant, who has championed the rights of the LGBTQ community, with her music.
- Fans make an entry to the festival through a 500 meter zip-line running from the box office to the stage area
- Yoga sessions with Buddhist monks, and music, to highlight the importance of wellness, today.
- Early morning short hikes up the hill
- Hot-Air balloons
- An overnight campsite, under a full moon & stars
Speaking at the launch, Mr. Mirza L Baig, Co-Founder of Eblitz Creations said, “After nearly two decades of custom-making events for our esteemed clients, we have evolved as a company & are exploring new frontiers. We are now completely focused on launching our maiden big ticket Intellectual Property. With the inception of The Beantown Backyard Festival, our focus is to create an experience specifically for the people of Bangalore; which brings them all together for a memorable weekend filled with myriad choices of everything they love; great brews, good food and entertainment that elevate the experience to a new level. This is a festival for everybody. We look forward to making this an annual property and continue raising the bar year-on-year. We also look forward to the people of Bangalore supporting us with this endeavor. So, come for what you love”
Mr. Kabir Ahmed, Festival Director of The Beantown Backyard Festival adds, “We are bringing the laidback back! Our people deserve a break, from the traffic, hectic lifestyles, gag orders, live music bans; the very idea of leisure and recreation have little to no space in people’s lives anymore. Over the past few years Bengaluru has exploded into a big busy city, carving a contemporary & a cosmopolitan imagery of itself while somehow retaining its old charm. It’s this old charm, the nostalgia of it all, that we all romanticize & yearn for. The Beantown Backyard Festival was born out of this nostalgia & is really just a celebration of those simpler days, of good times, had – when people bonded in wide open spaces, in parks, under the shade of trees; over music, conversations, food and brews. We are positive about creating this unique property serving experiences that the city loves, in its own backyard, foothills of Nandi Hills. So, come for what you love!”
The festival can accommodate around 4000 people and plans to expand in the editions that follow. Eblitz Creations has also secured permissions for overnight camping that will accommodate 300 guests to take refuge under the stars, in the tents at the festival. In addition, there are other nearby overnight accommodations & small hotels in the vicinity.
Early bird, season passes are now available on Insider.in (does not include overnight accommodation). This offer lasts till the 2nd of October, so go grab your tickets right away.
Note – Kids under 16 will have to be accompanied by parents.
About Eblitz Creations:
After nearly two decades in the business & over 5000+ events with corporates & brands, Eblitz Creations has evolved into an integrated marketing services agency that caters to brands across the services, with military precision. Initially, they were an event management company, which later moved on to extend its boundaries in the communication front. The company is the brain child of Michael Babu, Mirza Baig and Michael Prasad, and was established in 2000, and is based out of Bangalore, India. They are now entirely focusing their resources in launching their maiden Intellectual property: The Beantown Backyard Festival. Their services also include Corporate Events, Brand Activations, Intellectual Properties, Digital Marketing, Design and Communication.