Mercedes-Benz says ‘Hey’ to the future: launches the new GLC with MBUX –the most intuitive & intelligent multimedia system in the luxury segment
MBUX embodies advanced technologies, distinctive design, connectivity and state-of-the-art infotainment system • With a new operating concept, driving assistance system and a new range of BS 6 engines, the GLC offers the best from the world of Mercedes-Benz SUV line-up • GLC is the first Mercedes-Benz in India with NTG 6 telematics
New Delhi: India’s largest luxury car manufacturer Mercedes-Benz today launched the latest generation of the GLC. The GLC is an excellent SUV, which combines outstanding on and off-road driving characteristics with spaciousness, practicality, and comfort. The GLC is an illustration of excellent artisanship of high quality materials in combination with a classy and authentic design that attracts immediate attention. Martin Schwenk, Managing Director & CEO, Mercedes-Benz India launched the new GLC in New Delhi, today.
Speaking about the launch, Martin Schwenk, Managing Director & CEO, Mercedes-Benz India commented, “Mercedes-Benz strives towards developing products centered around the customers, which ensure the best driving with an equally intuitive experience. The new GLC is the most tech savvy ‘Made in India’ SUV and owing to its popularity, we decided to introduce Mercedes-Benz’s all new intuitive infotainment system – MBUX for the first time. The new GLCcombines ruggedness of an SUV with the intelligence of MBUX and luxury appointments synonymous with the Three Pointed Star. We are confident this unique offering will continue to win the hearts and minds of our discerning customers.”
Mr. Schwenk added, “The launch of the new GLC reiterates our product offensive for the Indian market. The new GLC is one of Mercedes-Benz India’s highest selling SUVs, having sold over 7000 units since its debut. The launch of the GLC also marks the introduction of the next generation of MBUX with the aim to improve driver’s interaction with the various systems in the car. The GLC is targeted at customers, who are urban dwellers, tech savvy at the same time adrenaline seekers. The GLC with MBUX makes a compelling proposition in the mid-size luxury SUV segment and we are confident of the vehicle’s continued success of being on top of customer preference.”
The most important advancements of the GLC
MBUX – Innovative telematics: The combination of the touchscreen multimedia displays, navigation with augmented reality, intelligent voice control via the talk button or the “Hey Mercedes“ prompt, connectivity and the user interface now brings the GLC also in line with the latest technological standards.
What3Words: Mercedes-Benz has built what3words location technology into its MBUX navigation system. Mercedes-Benz is committed to offering a premium and intuitive customer experience, and what3words ensures that drivers reach their destination seamlessly, every single time. By integrating what3words into their vehicles, Mercedes-Benz customers can benefit from a precise and incredibly simple way to talk about any location. what3words is the only addressing system that allows for accurate and error-free location input by voice. Mercedes-Benz recognised the system’s potential and built it into its infotainment system, removing the challenges associated within-carnavigation and providing a smooth driving experience.
‘Traditional street addresses just were not built for voice input. Street addresses also use thousands of non-dictionary words, the pronunciation of which can be near impossible to guess. Mercedes-Benz is known for innovation, so it is no surprise to us that it was the first automotive company to integrate our system into their vehicles’ said Chris Sheldrick, CEO and co-founder of what3words.
Advanced assistance systems: Active Braking Assist
- Ambience lighting: 64 colours levels for the desired lighting mood
- New steering wheel with touch control buttons
- New walnut open pore wood trim
- Wireless charging front
- Midline sound system
Exterior design: distinctive appearance
The design language of the GLC follows the design philosophy of sensual purity and illustrates the carefully considered interplay of aesthetics, agility and intelligence. The overall appearance is sportier and the chrome elements now run from the front to the rear end as standard.
The distinctive lines, muscularly sculpted surfaces and distinctive details ensure a strong off-road character. The standard-fit LED High-Performance headlamps are smaller and more raked, and have significantly modified contours.
The athletic character continues in the rear view with the completely revised bumper and exhaust tips. The redesigned full LED tail lamps also ensure an unmistakable light signature – with the hallmark blocks of the Mercedes-Benz SUVs in backlit edge-light specification.
MBUX: intuitive operation
The focus is on the interaction with the vehicle and its functions through gestures, touch or the voice control system. This is made possible by the latest telematics generation of the Mercedes-Benz User Experience, which is characterised by intuitive logic and a wide range of operating options.There are five different possibilities to interact with the infotainment system of the GLC:
- Per Touch control on the multimedia display in the centre
- Using the Touch Control buttons on the multifunction steering wheel
- With the multifunction touchpad on the centre console
- By voice control, either with the talk button on the steering wheel or the “Hey Mercedes“ prompt
The revised voice control system makes operation even more convenient and natural. By voice command, the driver can have the system read out text messages, operate the audio systems or access vehicle functions such as the climate control system, for example. The system requires no memorised commands – the user has the freedom, for example, to phrase the desired destination address or the question about the weather report off-the-cuff. Passengers activate the voice control with the “Hey Mercedes“ prompt. The talk button on the steering wheel is additionally available for this purpose.
The new range of engines: powerful efficiency
|Specifications||GLC 200||GLC 220 d
Combustion engine (Nm)
|Fuel consumption, combined (l/100 km)||7.4-7.1||5.5-5.2|
|CO2 emissions, combined (g/km)||169-161||145-137|
The GLC will be equipped with the next generation of four-cylinder petrol and diesel engines. The crucial feature of the M 264 two-litre four-cylinder engine from Mercedes-Benz is the increased output at significantly lower fuel consumption. In the GLC 200, the M 264 four-cylinder engine replaces the M 274 predecessor engine; the OM 654 four-cylinder diesel engine replaces the OM 651 predecessor engine.
About Mercedes-Benz India:
Established in 1994, Mercedes-Benz India which celebrates its 25th anniversary in India pioneered the luxury car market in the country and boasts of more than 130 years of cutting edge innovation in the luxury automobile industry globally. Set up in 2009, Mercedes-Benz India’s world-class production facility is spread over 100 acres in Chakan near Pune. Since June 2015, Mercedes-Benz India also commenced production from its new expanded production facility located in the same premises. Mercedes-Benz India is part of Mercedes-Benz’s Global Production Network. It plays an important role in the CKD/MVP production network in Brazil, Indonesia, Malaysia, Thailand and Vietnam. At these locations, Mercedes-Benz produces vehicles in various extension levels for domestic markets. The production facility now carries an investment of INR 2,200 crores and has the largest installed production capacity for any luxury carmaker in India.