• Two variants of Zomato’s premium dine-out membership program Zomato Gold, designed using real customer feedback
• Gold Powerpacks has two options to choose from – ‘Starter’ & ‘Medium’
• Zomato Gold has 800,000 subscribers and 6000+ partner restaurants in India. It is available across 16 cities in India

New Delhi, 21 February 2019: To further improve food assortment, affordability, and choices for users, Zomato has now launched Gold Powerpacks in India. These power packs have been carefully designed after analyzing usage patterns and dining habits.

Gold Powerpacks will feature two packs — ‘Starter’ and ‘Medium’ — and will come with no expiration date, allowing users to enjoy the benefits as and when they want. The ‘Starter’ pack will offer three Gold unlocks to avail the benefits — 2+2 on drinks or 1+1 on food — at any partner restaurant across India for just ₹300. Similarly, the ‘Medium’ pack will offer 10 unlocks in just ₹700. For the Gold loyalists, Zomato will continue to have an unlimited usage annual pack for ₹1,500.

Speaking on the development, Gaurav Gupta, Chief Operating Officer, Zomato, said, “Zomato Gold is a significant future growth driver and plays a crucial role in our holistic food vision. Our user-base for Gold has reached to 800,000 with 6000+ partner restaurants, within a year of its launch in India. Jakarta and Manila are growing at a phenomenal pace and have 100,000 memberships and 1200+ Gold partner restaurants in little over two months. We also launched it in Auckland last week. As we continue to take it to new countries and continents, we decided to employ the user feedback to further improve the choices for our users, keeping the USP of the product intact.”

Zomato is working towards solving every step of the food value chain for the user as well as the restaurant community. Zomato Gold is built to benefit all the stakeholders in the ecosystem – members enjoy access to exclusive events and special benefits at some of the best restaurants in the country while helping those restaurants build brand equity, customer loyalty and improve their overall business.

Zomato Gold was launched in India in November 2017 across 11 cities and is currently present across 16 cities – Delhi NCR, Mumbai, Bangalore, Pune, Hyderabad, Jaipur, Ahmedabad, Chandigarh, Kolkata, Chennai, Nagpur, Lucknow, Indore, Ludhiana, Coimbatore, and Kochi. Outside of India, it is available across five countries and seven cities.

About Zomato:

Founded by Deepinder Goyal, Zomato is a restaurant review, restaurant discovery, food delivery and dining out transactions platform providing in-depth information for over 1.4 million restaurants across 24 countries and serves more than 65 million users every month.

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Pune, February 12, 2019: In continuation of the same tempo set in Delhi, Zomaland was no less mesmerising for the people of Pune, which witnessed over 25,000 visitors at the fair.

A two-day fun-filled affair by Zomato, the event brought together the best food outlets in town under one roof to offer a sumptuous spread of cuisines under different zones. Zomaland made record breaking sales in Pune with almost all partner restaurants sold out on the first day itself.

The crowd grooved to the music of the ‘Bass Raja’ Nucleya, Ritviz of ‘Udd Gaye’ fame, renowned Hindi rock band The Local Train, popular indie-band When Chai Met Toast, and laughed their hearts out at the performances of top comedians like Varun Thakur, Kunal Kamra and Aishwarya Mohanraj. While there was food, music and entertainment for all ages, there was also a special zone for the kids designed for them to have their own share of fun.

Commenting on the success of the event in Pune, Gaurav Gupta, COO, Zomato, said, “We were amazed by the love shown by residents of Pune. This city has a different vibe altogether and people here are ready to experiment with food. With a turnout of 25,000 people, Zomaland managed to excite the crowd with delicious delicacies from the finest restaurants in town, and unlimited fun and entertainment.”

“Following the grand success in Delhi, Zomaland grabbed a lot of attention in Pune by bringing the best of everything under one roof. This two-day event of endless fun was the result of team effort and dedication, working tirelessly to come up with this concept, a unique large scale Carnival with the perfect line up of varied cuisines, contemporary music and multiple experience zones,” added Chaitanya Mathur, Global Head, Zomato Live.

Apart from the overwhelming response to the carnival, Zomaland has also seen tremendous participation from the restaurant community. It served as a great platform for them to showcase their culinary prowess and reach a larger audience base.

“Zomaland was a very well organised event and I would like to appreciate how the infrastructure was setup. It is very unlikely to come across an event that is managed so well. We had a wonderful experience at Zomaland and look forward to coming back,” said Chittranjan Gohakar, Director, Grub Shub

“We are extremely delighted to be a part of the Pune edition of Zomaland. The carnival had a great vibe, it was systematic and had something for everyone. We are happy how even the smallest details were taken care of and will definitely be a part of more events by Zomato,” added Priya Kriplani Mehtani and Dheeraj Mehtani, Owner, Asian Box

Girish Nair, Partner, Lager said, “Zomaland was a one of its kind experience and was successful in pulling a wide audience with what it had to offer. Everyone had a great time. We received an overwhelming response and I must say Zomato has done incredible work with this event.”

Zomaland served as a great platform for the restaurants to showcase their culinary expertise, bringing the best for food enthusiasts to relish. The one of its kind carnival in the country will now move to Bengaluru (1-3 March) and the tickets for the event are available on the Zomato app.

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