Hosur, December 16, 2021: TVS Motor Company, a globally reputed two-wheeler, and three-wheeler manufacturer has announced the launch of Marvel Spider-Man and Thor-inspired scooters under the TVS NTORQ 125 SuperSquad Edition. The new scooters will join the SuperSquad Edition inspired by Marvel Super Heroes – Iron Man, Black Panther, and Captain America launched last year. The Company has been associated with Disney India’s consumer products business for the SuperSquad edition of TVS NTORQ 125, India’s first Bluetooth-connected scooter with RT-Fi technology. Both Marvel Spider-Man and Thor-inspired scooters add a multiverse of energy to an already exciting line-up, embodying powerful character traits of two of the most loved Super Heroes.

Speaking on the occasion, Mr. Aniruddha Haldar, Senior Vice President (Marketing) –

Commuters, Corporate Brand & Dealer Transformation, TVS Motor Company said, “We are thrilled to launch two new additions inspired by the Marvel Super Heroes – Spider-Man and Thor. These are two very popular Marvel characters with a sizeable and loyal fan following whom we aim to delight and serve with these exciting offerings. With these new introductions, we are confident to build the significant franchise that TVS NTORQ 125 has among the GenZ youth of today. We are optimistic that our customers will continue to ‘Play Smart with this launch. Play Epic’.”
The new Marvel Spider-Man and Thor versions come with a design sensibility that embodies the key characteristics of both the Super Heroes on the scooters. It also encapsulates the finer nuances of the Marvel Super Heroes with subtle design elements both on the scooter and the TVS Connect App.
The TVS Connect App of the SuperSquad Edition, powered by SmartXonnect*, comes with customized UI inspired by the characters. The app opens with a silhouette of the respective character insignias, such as the Spider-Man logo and Thor’s hammer. Further, each app screen is crafted with a unique character trait of the selected Super Hero, making it a complete Marvel experience.

PRESS RELEASE – Classification: Internal

TVS NTORQ 125 SuperSquad Edition is priced at Rs. 84,850 (ex-showroom, Delhi). In 2018, TVS NTORQ 125 was launched as India’s first Bluetooth-connected scooter. It has since secured its place like no other by offering unparalleled style, racing-inspired performance, and first-of-its-kind technology. The brand has become synonymous with innovation. In addition to the Bluetooth connectivity, the scooter comes with a variant that offers a first-of-its-kind Voice Assist function and first-in-segment dual ride modes – Race and Street. TVS NTORQ 125 continues to evolve and seeks to delight its new-generation customers – Gen Z.

About TVS Motor Company 

TVS Motor Company is a reputed two and three-wheeler manufacturer and is the flagship company of the USD 8.5 billion TVS Group. We believe in Championing Progress through Mobility. Rooted in our 100-year legacy of Trust, Value, and Passion for Customers and Exactness, we take pride in making internationally aspirational products of the highest quality through innovative and sustainable processes. We endeavor to deliver the most superior customer experience at all our touch points across 70 countries.  We are the only two-wheeler company to have received the prestigious Deming Prize. Our products lead in their respective categories in the J.D. Power IQS and APEAL surveys for five years.  We have been ranked No. 1 Company in the J.D. Power Customer Service Satisfaction Survey for consecutive four years.
For more information, please visit www.tvsmotor.com.
For more information, please contact:
KS Harini KS.Harini@tvsmotor.com
Piyush Darwade Piyush.Darwade@tvsmotor.com
Shivani Joshi Shivani.Joshi@tvsmotor.com

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• Taps into sustainable personal mobility solutions with e-bikes
• Eyes European market with customer-centric bike designs, products, and unique omnichannel network
• Second major acquisition in Europe after Norton Motorcycles

Chennai, September 16, 2021: TVS Motor Company, a reputed two-wheeler and three-wheeler manufacturer globally, today announced a partnership with EGO Movement as a majority shareholder, in an all-cash deal through its Singapore Subsidiary TVS Motor (Singapore) Pte Ltd. The partnership is in line with TVS Motor Company’s commitment to building an aspirational product portfolio while nurturing sustainable and scalable brands. It also reiterates the company’s strategy to expand its global presence in developed markets, commencing with Europe, which serves as the heart of the e-bike mobility landscape.

Led by the co-founder’s Daniel Meyer and Marie So, EGO Movement is a Swiss technology company providing innovative mobility solutions through a portfolio of e-bikes, e-cargo bikes, and e-scooters. The company combines unique designs with innovative software and hardware to deliver a differentiated customer experience. It has an omnichannel network across Switzerland, Liechtenstein, and Germany with plans to expand across Europe, combining the best of strategically located stores with a seamless online experience.

Speaking on the occasion, Mr. Sudarshan Venu, Joint Managing Director, TVS Motor Company, said, “The partnership with EGO Movement reaffirms TVS Motor Company’s commitment towards electrification and the broader sustainability agenda.  We are building a strategic personal e-mobility ecosystem by scaling unique brands which share our vision of delivering compelling customer experience benchmarks through cutting-edge, aspirational products. EGO Movement has a strong presence in Europe with customer-centric products, a unique omnichannel network, and a visionary team at its helm. Together, we will address global urbanization by delivering unique e-mobility solutions with e-bicycles and mobility across a diversity of forms.”

 Mr. Venu further added, “It is also an important milestone in our journey to grow our presence in Europe, with the Norton Motorcycles acquisition last year and now the launch of the personal e-mobility platform.”

 Over the past decade, the personal mobility landscape has evolved significantly with the global sustainability agenda, increasing urbanization, and advancement in battery technology. The global pandemic also became a key catalyst in accelerating the adaption to personal mobility. The e-bike market has been at the forefront of personal mobility innovation, with new business models and technologies advancing rapidly with global trends. Various sub-segments have also emerged to cater to customers’ evolving needs – ranging from city bikes for daily commute to mountain bikes for adventures or cargo bikes for carrying loads or people.

 Co-founder and CEO of EGO Movement, Daniel Meyer, commented “As a Swiss-based strongly mission-driven company, we are excited to be teaming up such a highly respected global partner and industry leader. Our team is fully committed to taking the company to the next phase. We are confident that together with TVS Motor Company, we will be able to create more value for all partners and customers of EGO Movement focusing on further growth by following our mission of a greener way of e-mobility.”

EGO Movement’s product portfolio focuses on delivering sustainable products with the latest technology and stylish designs.. A powerful battery is blended harmoniously into the frame, whose ergonomic design allows for a comfortable upright sitting position. In addition, with technical refinements such as a powerful mid-motor including a torque sensor, a USB port on the removable lithium-ion battery, and an LED light that automatically switches on at dusk.  The unique and innovative design philosophy has earned the company multiple awards, including the prestigious Red Dot Award.

About TVS Motor Company

TVS Motor Company is a reputed two and three-wheeler manufacturer and is the flagship company of the USD 8.5 billion TVS Group. We believe in ChampioninProgress through Mobility. Rooted in our 100-year legacy of Trust, Value, and Passion for Customers and Exactness, we take pride in making internationally aspirational products of the highest quality through innovative and sustainable processes. We endeavor to deliver the most superior customer experience at all our touch points across 70 countries.  We are the only two-wheeler company to have received the prestigious Deming Prize. Our products lead in their respective categories in the J.D. Power IQS and APEAL surveys for five years.  We have been ranked No. 1 Company in the J.D. Power Customer Service Satisfaction Survey for consecutive four years. For more information, please visit www.tvsmotor.com.

About EGO Movement

Innovative technology, excellent designs, ten own stores in Switzerland and Germany, as well as extensive service: EGO Movement’s mission is the evolution of mobility. Whether e-bikes, e-cargo bikes, e-scooters, or smart networking with its own software platform – as a Swiss technology company and manufacturer of technically mature products for high-quality mobility solutions, EGO Movement ensures more individual freedom and makes a contribution to more Sustainability as well as environmental protection and above all offers a great driving experience.

https://egomovement.com/de/de/

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Hosur, August 30, 2019: TVS Motor Company, a reputed two-wheeler, and three-wheeler manufacturer globally, announced that TVS HLX series crossed the sales milestone of 1 million units across the globe.

TVS HLX series, which was launched in 2013, has stayed true to the brand’s promise of being a sturdy product which is highly reliable across tough terrains. TVS HLX has been instrumental in transforming millions of lives across Africa by providing an easy mobility solution for riders, as well as, becoming an employment generator by creating opportunities for moto-taxis. Today, the series is a leading brand in the continent of Africa with a growing presence in the Middle East and South America.

Speaking on the occasion, Mr.KN.Radhakrishnan, Director, and CEO, TVS Motor Company, said, “We are extremely happy that the TVS HLX family is now 1 million strong. HLX first forayed in Africa and the brand was developed to cater to tough usage conditions of commuters. We achieved this through extensive customer research, understanding of ride cycles, robust engineering, and extensive field trials. This led to HLX becoming the benchmark for quality and a leader in its segment in Africa and across global markets. This milestone is a reinforcement of our endeavor to continue offering superior products and compliment them with dedicated customer satisfaction initiatives.”

TVS HLX series is synonymous with fuel efficiency, durability, and comfortable suspension. Thoughtful features such as USB mobile charger ensure that the customers are well equipped in areas of a frequent power outage. The long seat and easy serviceability are USP’s of the HLX that are particularly loved by its customers.

TVS HLX series is available in the variants of HLX PLUS (100-cc), HLX 125, HLX 150 and HLX 150Xin over 40 countries in Africa, Middle East, and South America.

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New Delhi, 12th July 2019: TVS Motor Company, a reputed manufacturer of two-wheelers and three-wheelers in the world today created a benchmark in the industry by launching India’s first Ethanol based motorcycle – TVS Apache RTR 200 Fi E100. The motorcycle was launched by Shri. Nitin Jairam Gadkari, Hon’ble Minister for Road Transport and Highways of India & Micro, Small and Medium Enterprises, Shri. Amitabh Kant, CEO of NITI Aayog, and Shri. Venu Srinivasan, Chairman, TVS Motor Company.

TVS Motor Company first showcased the TVS Apache RTR 200 4V Ethanol concept in Auto Expo 2018 held in Delhi. TVS Apache is the flagship brand of TVS Motor Company with over 3.5 million happy customers across the globe.

Commenting on this launch, Shri. Venu Srinivasan, Chairman, TVS Motor Company, said, “We are delighted to launch the TVS Apache RTR 200 Fi E100 in the presence of Hon’ble Minister for Road Transport & Highways of India; & Micro, Small and Medium Enterprises Shri. Nitin Jairam Gadkari who has created a roadmap for the implementation of future mobility in the country.”

Shri. Srinivasan further added, “Today, the two-wheeler industry is looking at green and sustainable future mobility solutions spanning across electric, hybrid and alternate fuels. TVS Motor Company believes that Ethanol-based products are an important option for our customers. This is due to the easy compatibility in transition to Ethanol and its sustained positive impact on the environment without compromising on performance and total cost of ownership.  TVS Apache RTR 200 Fi E100 is a breakthrough in the two-wheeler space that will set the trend for a green future in India.”

Ethanol is domestically produced from renewable plant sources. It is non-toxic, biodegradable, as well as safe to handle, store and transport.  An oxygenated fuel that contains 35% oxygen, Ethanol reduces nitrogen oxide emissions from combustion.  Apart from this, Ethanol also helps reduce carbon monoxide emissions, particulate matter and sulphur-di-oxide.  Use of Ethanol as a fuel will also reduce dependence on the import of petroleum and increase energy security.

The TVS Apache RTR 200 Fi E100 sports a vibrant interplay of green graphics seamlessly woven with the ‘Ethanol’ logo.  It is equipped with a Twin-Spray-Twin-Port EFI technology.  This ensures better drivability, faster throttle response and reduction in emission levels.  It delivers better usable power under varied ambient conditions.  This motorcycle boasts of an impressive peak power of 21 PS @ 8500 rpm with a torque of 18.1 Nm @ 7000 rpm and has an ascending top speed of 129 kmph.

Promising consistent performance coupled with a sustainable green solution, the TVS Apache RTR 200 Fi E100 is a winner for both the rider and the environment.  This special edition would be available in Maharashtra, Uttar Pradesh, and Karnataka at an attractive price of Rs. 1,20,000.

About TVS Motor Company

TVS Motor Company is a reputed two and three-wheeler manufacturer and is the flagship company of the USD 8.5 billion TVS Group. We believe in Championing Progress through Mobility. Rooted in our 100-year legacy of Trust, Value, and Passion for Customers and Exactness, we take pride in making internationally aspirational products of the highest quality through innovative and sustainable processes. We endeavour to deliver the most superior customer experience at all our touch points across 60 countries.  We are the only two-wheeler company to have received the prestigious Deming Prize. Our products lead in their respective categories in the JD Power IQS and APEAL surveys for the past four years.  We have been ranked No. 1 Company in the JD Power Customer Service Satisfaction Survey for consecutive three years. For more information, please visit www.tvsmotor.com.

For further information, please contact

Varghese M Thomas / KS Harini: vm.thomas@tvsmotor.com / ks.harini@tvsmotor.com

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